SearchMonkey allows developers and site owners for making Yahoo! Search results more useful and visually appealing, and drive more relevant traffic to their sites.

  • Technology analysis
    • Site owners are invited to make structured data available as Microformats, RSS, RDF or any data feed
    • Developers are invited to program SearchMonkey application that uses the structured data made available by site owners in making results more useful and visually appealing Final users are invited to add SearchMonkey applications to their Search Gallery in order to get more useful and visually appealing results
  • Business model analysis
    • site owners can gain more traffic for their sites, thus more visibility of their contents and selling advertisement spaces to a higher price.
    • developers can gain by offering consultancy services
    • Yahoo! gains in terms of traffic (thus higher price for sponsored links) more useful and visually appealing results

[Website http://developer.yahoo.com/searchmonkey/]